Analysis
NAICS 424930 is the 2022 national industry for flower, nursery stock, and florists' supplies merchant wholesalers, part of 42493 (Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers). Census lists 9 example activities under it in the official index.
Between 2018 and 2023 the number of establishments grew 19% and employment rose 5%. The 2018 count used NAICS 2017, so part of a large move can come from codes being redefined rather than from businesses opening or closing.
County Business Patterns counts 4,105 US establishments in this code in 2023, employing 51,155 people at an average annual payroll of $51,137 per employee (18th percentile of national industries). 52% of the establishments have fewer than five employees, which is close to the national mix.
Its index entries, the activities Census uses to assign businesses to this code, include artificial flowers and plants merchant wholesalers, bedding plants merchant wholesalers, florist's supplies merchant wholesalers and flowers merchant wholesalers, among 9 in all.
Census lists 3 related activities that belong elsewhere, most often in 424990, 424910 and 111421. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
For example, merchant wholesale distribution of cut Christmas trees are classified in 424990 (Other Miscellaneous Nondurable Goods Merchant Wholesalers) instead.
Official definition
This industry comprises establishments primarily engaged in the merchant wholesale distribution of flowers, florists' supplies, and/or nursery stock (except plant seeds and plant bulbs).
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
| The business mainly does | Use instead |
|---|---|
| Merchant wholesale distribution of cut Christmas trees | 424990 Other Miscellaneous Nondurable Goods Merchant Wholesalers |
| Merchant wholesale distribution of plant seeds and plant bulbs | 424910 Farm Supplies Merchant Wholesalers |
| Growing nursery products, nursery stock, and short rotation woody trees (i.e., growing and harvesting cycle is 10 years or less) | 111421 Nursery and Tree Production |
Index entries (9)
- Artificial flowers and plants merchant wholesalers
- Bedding plants merchant wholesalers
- Florist's supplies merchant wholesalers
- Flowers merchant wholesalers
- Nursery stock (except plant bulbs, seeds) merchant wholesalers
- Ornamental plants and flowers merchant wholesalers
- Plants, potted, merchant wholesalers
- Soil, top and potting, merchant wholesalers
- Trees merchant wholesalers