Analysis
NAICS 524210 is the 2022 national industry for insurance agencies and brokerages, part of 52421 (Insurance Agencies and Brokerages). Census lists 6 example activities under it in the official index.
County Business Patterns counts 133,728 US establishments in this code in 2023, employing 818,561 people at an average annual payroll of $90,831 per employee (79th percentile of national industries). 72% of the establishments have fewer than five employees, which marks it as a small-business industry.
Its index entries, the activities Census uses to assign businesses to this code, include agencies, insurance, brokerages, insurance, brokers' offices, insurance and insurance agencies, among 6 in all.
For example, underwriting annuities and insurance policies are classified in 5241 (Insurance Carriers) instead.
Census lists 2 related activities that belong elsewhere, most often in 5241 and 541191. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
Official definition
This industry comprises establishments primarily engaged in acting as agents (i.e., brokers) in selling annuities and insurance policies.
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
Index entries (6)
- Agencies, insurance
- Brokerages, insurance
- Brokers' offices, insurance
- Insurance agencies
- Insurance brokerages
- Life insurance agencies