Analysis
NAICS 611430 is the 2022 national industry for professional and management development training, part of 61143 (Professional and Management Development Training). Census lists 6 example activities under it in the official index.
County Business Patterns counts 8,067 US establishments in this code in 2023, employing 60,279 people at an average annual payroll of $83,984 per employee (73rd percentile of national industries). 76% of the establishments have fewer than five employees, which marks it as a small-business industry.
Between 2018 and 2023 the number of establishments grew 15% and employment rose 20%. The 2018 count used NAICS 2017, so part of a large move can come from codes being redefined rather than from businesses opening or closing.
Its index entries, the activities Census uses to assign businesses to this code, include continuing education online learning marketplace services…, continuing education seminars or conferences, continuing education training, online (through a website or… and management development training, among 6 in all.
Census lists 4 related activities that belong elsewhere, most often in 5416, 611420, 611310 and 513210. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
For example, advising clients on management and training issues without providing the training are classified in 5416 (Management, Scientific, and Technical Consulting Services) instead.
Official definition
This industry comprises establishments primarily engaged in offering an array of short duration courses and seminars for management and professional development. Training for career development may be provided directly to individuals or through employers' training programs, and courses may be customized or modified to meet the special needs of customers. Instruction may be provided in diverse settings, such as the establishment's or client's training facilities, educational institutions, the workplace, or the home, and through diverse means, such as correspondence, television, the Internet, or other electronic and distance-learning methods. The training provided by these establishments may include the use of simulators and simulation methods.
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
| The business mainly does | Use instead |
|---|---|
| Advising clients on management and training issues without providing the training | 5416 Management, Scientific, and Technical Consulting Services |
| Offering computer software training | 611420 Computer Training |
| Offering academic degrees (e.g., baccalaureate, graduate) | 611310 Colleges, Universities, and Professional Schools |
| Publishing software without providing instruction | 513210 Software Publishers |
Index entries (6)
- Continuing education online learning marketplace services (through a website or mobile application)
- Continuing education seminars or conferences
- Continuing education training, online (through a website or mobile application)
- Management development training
- Professional development training
- Quality assurance training