Analysis
NAICS 611691 is the 2022 national industry for exam preparation and tutoring, part of 61169 (All Other Schools and Instruction). Census lists 11 example activities under it in the official index.
County Business Patterns counts 9,820 US establishments in this code in 2023, employing 108,755 people at an average annual payroll of $27,718 per employee (2nd percentile of national industries). 47% of the establishments have fewer than five employees, which is close to the national mix.
By establishments it ranks 1st of the 3 codes at this level within All Other Schools and Instruction, with 48.2% of them.
Its index entries, the activities Census uses to assign businesses to this code, include academic tutoring services, adult literacy instruction, college board preparation centers and college entrance exam preparation instruction, among 11 in all.
Between 2018 and 2023 the number of establishments grew 1% and employment fell 3%. The 2018 count used NAICS 2017, so part of a large move can come from codes being redefined rather than from businesses opening or closing.
Official definition
This U.S. industry comprises establishments primarily engaged in offering preparation for standardized examinations and/or academic tutoring services.
Illustrative Examples:
Academic tutoring services Learning centers offering remedial courses College board preparation centers Professional examination review instruction
Source: US Census Bureau, NAICS 2022 Manual.
Index entries (11)
- Academic tutoring services
- Adult literacy instruction
- College board preparation centers
- College entrance exam preparation instruction
- Exam preparation and tutoring online learning marketplace services (through a website or mobile application)
- Exam preparation and tutoring services, online (through a website or mobile application)
- Exam preparation services
- High school equivalency (e.g., GED) exam instruction
- Learning centers offering remedial courses
- Professional examination review instruction
- Tutoring, academic