711410

Analysis

NAICS 711410 is the 2022 national industry for agents and managers for artists, athletes, entertainers, and other public figures, part of 71141 (Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures). Census lists 29 example activities under it in the official index.

County Business Patterns counts 4,998 US establishments in this code in 2023, employing 25,141 people at an average annual payroll of $155,944 per employee (98th percentile of national industries). 82% of the establishments have fewer than five employees, which marks it as a small-business industry.

Between 2018 and 2023 the number of establishments grew 17% and employment rose 12%. The 2018 count used NAICS 2017, so part of a large move can come from codes being redefined rather than from businesses opening or closing.

Its index entries, the activities Census uses to assign businesses to this code, include agents, artists', agents, authors', agents, celebrities' and agents, entertainers', among 29 in all.

For example, supplying models to clients are classified in 561320 (Temporary Help Services) instead.

Census lists 2 related activities that belong elsewhere, most often in 561320 and 561311. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.