Analysis
NAICS 721214 is the 2022 national industry for recreational and vacation camps (except campgrounds), part of 72121 (RV (Recreational Vehicle) Parks and Recreational Camps). Census lists 15 example activities under it in the official index.
County Business Patterns counts 2,967 US establishments in this code in 2023, employing 23,911 people at an average annual payroll of $53,957 per employee (23rd percentile of national industries). 59% of the establishments have fewer than five employees, which is close to the national mix.
By establishments it ranks 2nd of the 2 codes at this level within RV (Recreational Vehicle) Parks and Recreational Camps, with 37.2% of them.
Its index entries, the activities Census uses to assign businesses to this code, include boys' camps (except day, instructional), camps (except day, instructional), children's camps (except day, instructional) and dude ranches, among 15 in all.
For example, operating instructional camps, such as sports camps, fine arts camps, and computer camps are classified in 61 (Educational Services, based on the nature of instruction) instead.
Census lists 2 related activities that belong elsewhere, most often in 61 and 713990. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
Official definition
This U.S. industry comprises establishments primarily engaged in operating overnight recreational camps, such as children's camps, family vacation camps, hunting and fishing camps, and outdoor adventure retreats, that offer trail riding, white water rafting, hiking, and similar activities. These establishments provide accommodation facilities, such as cabins and fixed campsites, and other amenities, such as food services, recreational facilities and equipment, and organized recreational activities.
Illustrative Examples:
Fishing camps with accommodation facilities Dude ranches Vacation camps (except campgrounds, day, instructional) Hunting camps with accommodation facilities Wilderness camps Outdoor adventure retreats with accommodation facilities
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
Index entries (15)
- Boys' camps (except day, instructional)
- Camps (except day, instructional)
- Children's camps (except day, instructional)
- Dude ranches
- Fishing camps with accommodation facilities
- Girls' camps (except day, instructional)
- Guest ranches with accommodation facilities
- Hunting camps with accommodation facilities
- Nudist camps with accommodation facilities
- Outdoor adventure retreats with accommodation facilities
- Recreational camps with accommodation facilities (except campgrounds)
- Summer camps (except day, instructional)
- Trail riding camps with accommodation facilities
- Vacation camps (except campgrounds, day, instructional)
- Wilderness camps