Analysis
NAICS 524128 is the 2022 national industry for other direct insurance (except life, health, and medical) carriers, part of 52412 (Direct Insurance (except Life, Health, and Medical) Carriers). Census lists 9 example activities under it in the official index.
County Business Patterns counts 550 US establishments in this code in 2023, employing 29,279 people at an average annual payroll of $94,312 per employee (80th percentile of national industries). 61% of the establishments have fewer than five employees, which marks it as a small-business industry.
By establishments it ranks 3rd of the 3 codes at this level within Direct Insurance (except Life, Health, and Medical) Carriers, with 3.4% of them.
Census lists 5 related activities that belong elsewhere, most often in 524130, 524113, 524114 and 524126. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
Its index entries, the activities Census uses to assign businesses to this code, include bank deposit insurance carriers, direct, burial insurance carriers, direct, contact lens insurance, direct and deposit or share insurance carriers, direct, among 9 in all.
For example, reinsuring insurance policies are classified in 524130 (Reinsurance Carriers) instead.
Official definition
This U.S. industry comprises establishments primarily engaged in initially underwriting (e.g., assuming the risk, assigning premiums) insurance policies (except life, disability income, accidental death and dismemberment, health and medical, property and casualty, and title insurance policies).
Illustrative Examples:
Bank deposit insurance carriers, direct Product warranty insurance carriers, direct Deposit or share insurance carriers, direct Warranty insurance carriers (e.g., appliance, automobile, homeowners', product), direct
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
| The business mainly does | Use instead |
|---|---|
| Reinsuring insurance policies | 524130 Reinsurance Carriers |
| Initially underwriting annuities and life insurance policies, disability income insurance policies, and accidental death and dismemberment insurance policies | 524113 Direct Life Insurance Carriers |
| Initially underwriting health and medical insurance policies | 524114 Direct Health and Medical Insurance Carriers |
| Initially underwriting property and casualty insurance policies | 524126 Direct Property and Casualty Insurance Carriers |
| Initially underwriting title insurance policies | 524127 Direct Title Insurance Carriers |
Index entries (9)
- Bank deposit insurance carriers, direct
- Burial insurance carriers, direct
- Contact lens insurance, direct
- Deposit or share insurance carriers, direct
- Funeral insurance carriers, direct
- Homeowners' warranty insurance carriers, direct
- Pet health insurance carriers, direct
- Product warranty insurance carriers, direct
- Warranty insurance carriers (e.g., appliance, automobile, homeowners', product), direct