Analysis
NAICS 53211 is the 2022 NAICS industry for passenger car rental and leasing, part of 5321 (Automotive Equipment Rental and Leasing). Census lists 21 example activities under it in the official index.
County Business Patterns counts 10,080 US establishments in this code in 2023, employing 93,674 people at an average annual payroll of $57,081 per employee (28th percentile of national industries). 48% of the establishments have fewer than five employees, which is close to the national mix.
By establishments it ranks 1st of the 2 codes at this level within Automotive Equipment Rental and Leasing, with 61.2% of them.
Across its national industries Census lists 21 index entries; typical ones are automobile rental and automobile leasing.
It splits into 2 more detailed codes. The largest by establishments is 532111 (Passenger Car Rental) with 9,548.
Census lists 3 related activities that belong elsewhere, most often in 4853, 4411 and 52. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
Official definition
This industry comprises establishments primarily engaged in renting or leasing passenger cars without drivers.
Illustrative Examples:
Passenger car rental or leasing Passenger truck (light duty) rental or leasing Passenger van rental or leasing Sport utility vehicle rental or leasing
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
| The business mainly does | Use instead |
|---|---|
| Renting or leasing passenger cars with drivers (e.g., limousines, hearses, taxis) | 4853 Taxi and Limousine Service |
| Retailing passenger cars through sales or lease arrangements | 4411 Automobile Dealers |
| Leasing passenger cars in combination with providing loans to buyers of such vehicles | 52 Finance and Insurance |
Index entries (21)
- Automobile rental
- Automobile leasing