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NAICS 2022 · in 53211

532111

Passenger Car Rental

Analysis

NAICS 532111 is the 2022 national industry for passenger car rental, part of 53211 (Passenger Car Rental and Leasing). Census lists 12 example activities under it in the official index.

County Business Patterns counts 9,548 US establishments in this code in 2023, employing 84,637 people at an average annual payroll of $50,171 per employee (18th percentile of national industries). 47% of the establishments have fewer than five employees, which is close to the national mix.

By establishments it ranks 1st of the 2 codes at this level within Passenger Car Rental and Leasing, with 94.7% of them.

Its index entries, the activities Census uses to assign businesses to this code, include automobile rental, car rental, car rental agencies and hearse rental without driver, among 12 in all.

For example, leasing passenger cars without drivers, generally for long periods of time are classified in 532112 (Passenger Car Leasing) instead.

Census lists 2 related activities that belong elsewhere, most often in 532112 and 4853. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.

Official definition

This U.S. industry comprises establishments primarily engaged in renting passenger cars without drivers, generally for short periods of time.

Illustrative Examples:

Passenger car rental Passenger truck (light duty) rental Passenger van rental Sport utility vehicle rental

Source: US Census Bureau, NAICS 2022 Manual.

Not this code if…

The business mainly doesUse instead
Leasing passenger cars without drivers, generally for long periods of time532112
Passenger Car Leasing
Renting or leasing passenger cars with drivers (e.g., limousines, hearses, taxis)4853
Taxi and Limousine Service

Index entries (12)

  • Automobile rental
  • Car rental
  • Car rental agencies
  • Hearse rental without driver
  • Limousine rental without driver
  • Luxury automobile rental without driver
  • Passenger car rental
  • Passenger truck (light duty) rental
  • Passenger van rental
  • Passenger van rental agencies
  • Sport utility vehicle rental
  • Van (passenger) rental