Analysis
NAICS 72241 is the 2022 NAICS industry for drinking places (alcoholic beverages), part of 7224 (Drinking Places (Alcoholic Beverages)).
It has only one more detailed code, 722410, which covers exactly the same activities; the definition, index entries and statistics are on that page.
County Business Patterns counts 40,835 US establishments in this code in 2023, employing 432,542 people at an average annual payroll of $25,612 per employee (2nd percentile of national industries). 39% of the establishments have fewer than five employees, which is close to the national mix.
Between 2018 and 2023 the number of establishments grew 2% and employment rose 16%. The 2018 count used NAICS 2017, so part of a large move can come from codes being redefined rather than from businesses opening or closing.
Official definition
See industry description for 722410.
Source: US Census Bureau, NAICS 2022 Manual.