Analysis
NAICS 81321 is the 2022 NAICS industry for grantmaking and giving services, part of 8132 (Grantmaking and Giving Services). Census lists 20 example activities under it in the official index.
County Business Patterns counts 21,717 US establishments in this code in 2023, employing 209,473 people at an average annual payroll of $81,713 per employee (70th percentile of national industries). 69% of the establishments have fewer than five employees, which marks it as a small-business industry.
Census lists 6 related activities that belong elsewhere, most often in 5239, 56149, 56142 and 81394. Businesses that do several things are classified by their primary activity, the one that generates the most value, so check those boundaries before settling on this code.
Across its national industries Census lists 20 index entries; typical ones are charitable trusts, awarding grants, disease awareness fundraising organizations and charitable fundraising using a crowdfunding platform….
It splits into 3 more detailed codes. The largest by establishments is 813211 (Grantmaking Foundations) with 12,588.
Its more detailed codes are 813211 Grantmaking Foundations (12,588 establishments), 813212 Voluntary Health Organizations (4,111 establishments) and 813219 Other Grantmaking and Giving Services (5,018 establishments).
Official definition
This industry comprises (1) establishments known as grantmaking foundations or charitable trusts and (2) establishments primarily engaged in raising funds for a wide range of social welfare activities, such as health, educational, scientific, and cultural activities.
Source: US Census Bureau, NAICS 2022 Manual.
Not this code if…
| The business mainly does | Use instead |
|---|---|
| Providing trust management or administration services for others | 5239 Other Financial Investment Activities |
| Organizing and conducting charitable fundraising campaigns on a contract or fee basis | 56149 Other Business Support Services |
| Providing telemarketing services | 56142 Telephone Call Centers |
| Raising funds for political purposes | 81394 Political Organizations |
| Advocating social causes or issues | 81331 Social Advocacy Organizations |
| Conducting health research | 54171 Research and Development in the Physical, Engineering, and Life Sciences |
Index entries (20)
- Charitable trusts, awarding grants
- Disease awareness fundraising organizations
- Charitable fundraising using a crowdfunding platform (except on a contract or fee basis)